Brand Identity
Logotypes, monograms and full visual systems — typography, palette, grid and the guidelines that keep them intact.
- Logo & mark
- Type & colour system
- Brand guidelines
Graphic Designer · Est. practice of five years
Paulina EwaJurkowska
Visual storytelling for brands that matter.
Illustration, logos, outdoor advertising, magazine layouts and interfaces for apps and software.
Five years
Professional practice
25 projects
Shown in this portfolio
€50 — €4,000
Transparent pricing
Portfolio · 25 projects
Selected work,quietly composed
Identity systems, illustration series, printed editions and product interfaces — each with the client, the discipline and the scope stated plainly.
Services
Four disciplines, one standard
Custom Illustration
Hand-drawn and vector illustration made for a single brand: covers, series, packaging artwork and editorial commissions.
- Editorial series
- Packaging artwork
- Iconography
Editorial & Print
Magazines, catalogues, annual reports and outdoor advertising, prepared to press standards with the finishes specified.
- Layout systems
- Print production
- Large format
UI / UX Design
Interfaces for apps and software: flows, component libraries and design tokens handed over ready for engineering.
- Product flows
- Design system
- Developer handoff
About
Five years ofdeliberate practice
I have spent five years designing for brands that want to be taken seriously. My work moves between illustration, logo design, outdoor advertising, magazine layouts and interfaces for apps and software — and I treat all of it the same way: I listen first, then draw.
I believe good design is mostly judgement. Which idea deserves the space, which gesture can be removed, how much air a page needs before it feels expensive. I care about kerning, about how a mark holds up at the size of a phone icon, about the moment a printed sheet is folded. Details are not decoration; they are what makes a brand feel trustworthy.
What I aim to leave a client with is something durable — a visual language they can keep using long after the project closes, and a process that felt calm from the first conversation to the final file.
Pricing
Clear value, no guesswork
Basic Logo Fix
One focused correction — redraw of a mark, a small icon, or a layout repair.
€50
Single Illustration
One custom illustration or spot artwork, delivered print- and screen-ready.
€100
Logo Design
A primary logotype with lockup variations and export set.
€200
Brand Identity Starter
Mark, typography, colour and a small set of applied examples.
€500
Full Brand Identity
Complete visual system with usage guidance and applied collateral.
€1,000
Identity & Print Collateral
Identity plus stationery, packaging labels and editorial templates.
€1,500
Product Interface Design
UI/UX design for an app or software product, including a component library.
€2,000
Brand & Digital Package
Identity and interface delivered as one coherent, documented system.
€2,500
Illustration Series
An extended illustration language — series, poster set, editorial suite.
€3,000
Large Campaign System
Multi-format campaign: outdoor, print, digital and social adaptations.
€3,500
Complete Design Partnership
Extended engagement across identity, product and campaign work.
€4,000
Payment is taken securely at checkout in euro. Applicable tax is calculated at checkout.
Contact
Tell me aboutyour project
A few sentences are enough to begin. I reply personally to every message.